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What does Qatar gain from hosting the World Cup?

Before we discuss why it is controversial for Qatar to be hosting the 2022 World Cup, it's important to understand Qatar's motivations for hosting.

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Qatar does not view the World Cup as their endgame; one of the overarching goals was to really introduce the world to Qatar and open up avenues to get Qatar more involved in global socioeconomic and political affairs. This would allow Qatar to further diversify their economic interests and to eventually partake in more international collaboration. Before the World Cup, Qatar did not have any real cultural relevance compared to other Middle Eastern countries and therefore saw the World Cup as an opportunity to insert themselves into the world stage. With this being the first World Cup in the Middle East, Qatar saw the opportunity to define and shape how the rest of the world views that region of the world. Qatar winning the bid can be seen as a symbolic victory as a smaller, arguably less relevant (at least in terms of international affairs) country won the rights to host the biggest sporting event in world over larger, more well established countries.

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Qatar also intended to employ the tactic of sportswashing to direct attention away from their ongoing human rights abuses and limited freedoms (among other issues). That said, until Qatar was awarded the bid, these problems were not discussed often due to Qatar's lack of cultural relevance, but this may have a been preventative measure to control the narrative before their pre-existing controversies escalated. Ultimately, Qatar being able to host the World Cup gives them the power and prestige to define their image to the rest of the world as they seek to brush off their continuing domestic wrongdoings.

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Why is Qatar a controversial choice for a World Cup venue?

Compared to the other countries it was competing against for the bid, namely Australia, Japan, South Korea, and the US, Qatar was a controversial choice to host the biggest global sporting event. Below, we'll outline a few major reasons why.

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Climate and Location - Qatar is a small desert country with

extremely hot summers (as a result, FIFA had to move the

tournament to occur in November and December

instead of the typical summer format). Qatar is also in

the Middle East, and this region is not renowned for its                                                                   Location of Qatar 

soccer prowess. Qatar hosting the World Cup is a major                                                                         [P1]

milestone as it marks the first time an Arab nation has

hosted the World Cup.

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Culture - To put it shortly, compared to other nations, Qatar lacks an established soccer culture. Further, even if we limit the scope to just Middle Eastern countries, Qatar comparatively lacks any real cultural relevance or influence at the time the World Cup was awarded. Visit the "Soccer in Qatar" section to learn more!

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Lack of Infrastructure - Qatar's small size of less than 5000 square miles raised questions about whether the country could reasonably accommodate the hundreds of thousands of incoming spectators. As such, upon receiving the bid in 2010, Qatar set to work constructing hotels and stadiums to hold the hundreds of thousands of people who would be in attendance for the tournament. Qatar turned to its work force primarily comprised of migrant laborers, and there have been reports of dozens of deaths of these labors reported in relation to the construction of World Cup Infrastructure (FIFA and Qatar only officially acknowledge 3 of these deaths).

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                                                                              The exterior of one of the seven new stadiums built in Qatar for the World Cup [P2]

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Human Rights Concerns - On top of the deaths of migrant workers, the government of Qatar does not support LGBTQ+ rights and severely limits women's rights. Granting the tournament to Qatar immediately raised criticism and concerns from LGBTQ advocates and players (particularly from the West) of hosting such a prestigious and culturally-influential tournament in a country that does not grant everyone the same freedoms. Tournament officials would even later crack down on the captains of certain teams who wanted to wear rainbow armbands saying "One Love" in solidarity with the LGBTQ+ community, ultimately coming out and threatening players with yellow cards if they would choose to ignore their request. Visit the "Human Rights Controversies" tab to learn more!

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So, now I bet you're wondering... how did Qatar get the World Cup?

On December 2, 2010, Qatar was officially announced by the then-President of FIFA Sepp Blatter. Qatar ultimately beat the US in a runoff vote to secure the 2022 World Cup, but how did they make it that far to begin with?

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Qatar's bid emphasized the expansion of the game; Qatar would be the first Middle Eastern country to host the event and would result in major buy-in from that region of the world. Middle Eastern soccer teams are rarely featured in major global competitions, so bringing the highest level of international soccer directly to their doorstep could be a prime opportunity to grow the game and serve as a point of unity [1]. Further, Qatar benefitted from their vast pool of wealth; the Qatari bid convinced the voting panel that they had the financial resources to undertake the massive amounts of infrastructure development, including seven new stadiums, to accommodate the sheer size of the tournament. This likely would have been a lot more difficult for other smaller nations, but Qatar is known for its oil money.  

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Qatar's victory is riddled with accusations of multiple occurrences of corruption and bribery that Qatar would reasonably have the resources to pull off.

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The Voting Process

 

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                                                      Scenes from Qatar being officially awarded the 2022 World Cup Bid [P3]

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For context, a very general summary of the voting process for the 2022 World Cup is as follows (the 2018 World Cup host was selected at the same time, but we will not be detailing the specifics of those bids).

 

There were five serious contenders who wanted the honor of hosting the 2022 World Cup: Australia, Japan, South Korea, the US, and Qatar.

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Each bidder had to officially register their bid, form a Bid Committee to construct and present their bid, and allow FIFA to inspect their facilities, among other requirements.

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After hearing all five bids, the members of the FIFA Executive Committee voted for who they thought should host the 2022 World Cup**. There were 24 members of the Executive Committee, but only 22 were eligible to vote (the Secretary General cannot vote and two other members were suspended for corruption). Voting members included FIFA President Sepp Blatter, Senior Vice President Julio Grondona, 6 other VPs, and the general Committee members. As such, 12 votes were needed to award a country the right to host the 2022 tournament. Voting occurs behind closed doors after the final bid presentations, and the winner is announced later in the night. Qatar won by receiving 14 votes [9].

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** this process is now different

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Allegations of Corruption

 

Qatar's victory is riddled with accusations of multiple occurrences of corruption and bribery that Qatar would reasonably have the resources to pull off. For some of these, it can be argued that Qatar operated within the unwritten boundaries and were merely strategical successes while others are blatantly corrupt. Qatar fired back against any accusations of corruption by redirecting the conversation and accusing critics of wanting to find any reason to move the World Cup from Qatar and of refusing to give Qatar any sort of respect. While most of these are unconfirmed (not necessarily unproven), the sheer volume of allegations is concerning in and of itself. It is also important to note that this is not an exhaustive list but includes some of the most relevant allegations.

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Funding the annual CAF meeting: In 2010, the Confederation of African Football (CAF), the governing body of soccer in Africa, held their annual meeting months before the official bids for the 2022 World Cup were presented. CAF were struggling to acquire the funding needed to hold their meeting, so Qatar stepped in and offered to sponsor the meeting. In return, Qatar presented their World Cup bid to the delegates present, some of whom had voting power on FIFA's Executive Committee and would therefore have a say in who would host the World Cup. [7]

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Mohamed bin Hamman: Qatari Mohamed bin Hammam is a former president of the Asian Football Confederation (AFC). In 2010, he intended to run for FIFA President against then-President Sepp Blatter. In August 2010, five months before Qatar was awarded the World Cup, he randomly pulled out and said he would not run against Blatter. This seemingly created a temporary alliance, in which it can be speculated that Blatter, as FIFA President, may have put in a good word about Qatar hosting as a repayment for bin Hamman not running against him. [7]

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... Mohamed bin Hammam would try to run against Blatter in 2011 until he was accused of bribing Caribbean officials. How ironic. 

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                                                              Sepp Blatter (left) and Mohamed bin Hammam (right) [P4]

                                       

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Bribery: In the recent Netflix docuseries "FIFA Uncovered," Phaedra Almajid, a former member of the Qatari World Cup bid team, claims she witnessed bribes being offered to 3 African voting FIFA members. Separately, in 2019, leaked documents revealed that Qatar secretly offered money to FIFA if they were to be awarded the World Cup just 3 weeks before the decision came out. Al-Jazeera, the major state-run news organization of Qatar, made a huge television broadcasting rights offer of $400 million, including a clause that $100 million would be paid to FIFA if Qatar received the right to host the tournament [3]. 3 years later, Qatar offered an additional $480 million dollars to FIFA for unspecified reasons. A different US investigation claimed that three South American FIFA Executive Committee members were paid by Qatar in exchange for their vote [6].

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Trading Votes: For important context, the hosts for the 2018 and 2022 World Cups were decided at the same time in 2010. In 2011, FIFA officially confirmed that Qatar and Portugal/Spain (who presented a joint-bid for the 2018 World Cup) had colluded to trade their votes in attempt for each of them to get their respective World Cup bid. This came with a lot of controversy not just with Qatar, but also with FIFA who had insisted that previous investigations into the matter had not uncovered evidence of collusion. The collusion supposedly included seven of the votes from the FIFA Executive Committee Members (12 are needed to win the right to the World Cup), but not much else has been revealed. This collusion was revealed by then-President Sepp Blatter, and while some appreciated the transparency, others viewed it merely as an attempt by Blatter to weaken the campaign of Mohamed bin Hammam, who was going to try to run against Blatter to become FIFA President.  [2]

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References

1. Collett, Mark. “Soccer-Qatar Launch Bid for World Cup to Unite the World.” Edited by Justin Palmer, Reuters, 17 May 2009, https://www.reuters.com/article/soccer-world-qatar/soccer-qatar-launch-bid-for-world-cup-to-unite-the-world-idUKLH69519220090517.

2. Dorsey, James M. “FIFA Concedes Qatar and Spain/Portugal Traded Votes in World Cup Bids.” Bleacher Report, Bleacher Report, 18 July 2017, https://bleacherreport.com/articles/600649-fifa-concedes-qatar-and-spainportugal-traded-votes-in-world-cup-bids.

3. Einhorn, Alon. “Qatar Offered FIFA $880 Million for Hosting the 2022 World Cup - Report.” The Jerusalem Post, 10 Mar. 2019, https://www.jpost.com/Middle-East/Qatar-offered-FIFA-880-million-for-hosting-the-2022-World-Cup-582998.

4. Macdonald, Ewan. “World Cup Bidding Process Explained: How the 2018 & 2022 World Cup Hosts Are Chosen.” World Cup Bidding Process Explained: How The 2018 & 2022 World Cup Hosts Are Chosen | Goal.com, 29 Nov. 2010, https://www.goal.com/en/news/world-cup-bidding-process-explained-how-the-2018-2022-world/bltd33cf9bccc1447f3.

5. Ogden, Mark, and Kyle Bonagura. “Qatar World Cup 2022: Sportswashing, Security and Soccer.” ESPN, ESPN Internet Ventures, 15 Nov. 2022, https://www.espn.com/soccer/story/4802988/qatar-world-cup-2022-sportswashingsecurity-and-soccer.

6. Panja, Tariq, and Kevin Draper. “U.S. Says FIFA Officials Were Bribed to Award World Cups to Russia and ...” The New York Times, 6 Apr. 2020, https://www.nytimes.com/2020/04/06/sports/soccer/qatar-and-russia-bribery-world-cup-fifa.html.

7. Peters, Jerrad. “How Qatar Won the Right to Host the 2022 FIFA World Cup.” Bleacher Report, Bleacher Report, 3 Oct. 2017, https://bleacherreport.com/articles/1793593-how-qatar-won-the-right-to-host-the-2022-fifa-world-cup.

8. Ramsay, George. “How Qatar Ended up Hosting the World Cup.” CNN, Cable News Network, 23 Nov. 2022, https://www.cnn.com/2022/11/23/football/qatar-fifa-world-cup-explainer-spt-intl/index.html.
https://www.goal.com/en/news/world-cup-bidding-process-explained-how-the-2018-2022-world/bltd33cf9bccc1447f3

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Image Sources

P1: https://www.nationsonline.org/oneworld/qatar.htm 

P2: https://www.qatar2022.qa/en/tournament/stadiums

P3: https://theathletic.com/3812404/2022/11/19/qatar-world-cup-fifa-bid/

P4: https://www.independent.co.uk/sport/football/news/mohamed-bin-hammam-urges-fa-to-vote-for-him-2288321.html

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